Monitoring political developments is essential for every organisation. For both large and small companies, as well as associations, having control over information is a major advantage. Unfortunately, monitoring is often accompanied by many pain points. Moreover, specialised PA agencies are often too expensive for the average organisation, due to their manual approach.
Polpo is created with aim of making political monitoring available for everyone. Due to our revolutionary use of AI in our smart tool, we resolve the pain points of ‘traditional’ political monitoring.
In this blog we describe the five major pain points of traditional political monitoring explain how Polpo resolves them.
“We have too little time and too little manpower”
Manually keeping track of all political developments is first of all very time consuming. Second, it is a labour-intensive process to follow all information tightly. Polpo’s solution for this problem is simple: due to our smart monitor, all relevant information is available to you and your personal searches at one glance. In merely one morning, you are up to date for all your subjects of interest, because of our pre-set searches and enthusiastic team.
“I receive too many loose sources and irrelevant information”
Political monitoring without Polpo often means being subscribed to dozens of different information websites. The problem of this is an overload of scattered and information. Moreover, this information is not filtered for meaning. Resultingly, you receive notifications without relevance. Polpo solves this with our smart AI filter that does filter for meaning. We inform you with the right amount of information: never too much and never too little. The filter is applied specifically to the political context relevant for your interests. In addition, you receive personalized email updates containing crucial information. This way, you spend less time filtering information and thus have more time to focus on relevant information.
“I’m always just a little too late”
Because of the busy schedules of the political world, debates, committee meetings, or gatherings are often late minute rescheduled. With traditional monitoring, it is nearly impossible to always be in the right place at the right time. On top of that, relevant information often comes in only at the last moment. As a result, advocates often find themselves just a little too late. Polpo solves this problem with the introduction of Real-Time Alerts. These instantly notify you of, for example, a new bill, opinion piece, or plenary debate. In addition, our smart calendar highlights upcoming meetings, so you’ll know exactly when and where you need to be. This way, you will optimise your influence by getting a seat at the table as early as possible.
“The power dynamics are vague to me: who exerts what influence how and when?”
Politics, including all difficult power dynamics, can be impossible to follow. With many different streams of influence, it is often unclear who is saying what and why it matters. On top of that, the role of stakeholders is not always transparent. That is exactly why Polpo developed the stakeholder module. This module allows you to track exactly which stakeholder says what and when. Combined with our trend graphs, which visualize the popularity of a topic, Polpo brings clarity to the complex landscape of influence. As a result, our clients report having a clearer picture of influence flows, leading to sharper lobbying and a more proactive strategy.
“Finding information is one thing, sharing it is another.”
Another major struggle of traditional political monitoring is sharing the gained information. Having access to information is one thing but being able to share it both internally and externally is a much greater challenge. Finding information directly at the source, communicating with colleagues, and sharing it with external parties is time-consuming. As a result, providing clients with relevant insights often takes too much time. Polpo’s newsletter is designed with one main purpose: sharing information. Based on your personal profile, you receive tailored updates on a regular basis, which can be shared with clients at the click of a button. For internal communication, Polpo provides direct access to the original source. This way, sharing information becomes even easier than finding it. As a result, both your colleagues and clients will be informed better.
This way, Polpo helps solving the five major pain points of traditional political monitoring. Due to our smart tool, you’ll be able to save time, have access to all relevant information in one place, be at the right place at the right time, be aware of who’s influence is important and be able to share information easily. Interested yet? Or do you have questions? Do not hesitate to reach out to us!